MANIFESTA 12 COLLATERAL EVENTS
Visual concept and graphic identity
For the visual identity of the Manifesta 12 Collateral Events we took inspiration from meteorologic pattern and the aesthetic derived from the monitoring infrastructure of science and global warming.
Manifesta 12 Collateral Events are a specific invitation for cultural organisations and professionals to make a proposal for a project to take place alongside Manifesta 12 and benefit from Manifesta’s international reach and visitors. The Collateral Events are not part of the main biennial program, but receive full communication support from Manifesta 12. They are extensively featured, associated with and promoted across both digital and analogue channels of Manifesta 12 including website, guidebook, social, app, and a special map for Collateral Events.
We designed different pattern which were later narrowed down to one, to make a visible sign of the events in the city of Palermo, in an already redundant urban environment a simple pattern can be overlapped to any surface and become recognisable to visitors of the Biennial.
The catalogue of the Collateral Events was designed according to the main visuals and compiled a manual to discover a city through hundreds of events over 5 months.